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  • Writer's pictureLucas Hofmeister

How to Add Alt Text Wix Images - Studio 2024 - Viral Marketer

How to Add Alt Text Wix Images

In today's digital age, making your website accessible and visible are key elements of a successful online presence. At Viral Marketer LLC, a leading digital marketing agency based in Bergen County, New Jersey, we understand the nuances that contribute to a robust and inclusive digital environment. Our commitment to elevating businesses nationwide extends beyond mere aesthetics; it encompasses creating universally accessible and SEO-friendly websites.

One fundamental yet often overlooked component of web design and SEO is how to add alt text Wix images. Our latest video provides an insightful overview of all the locations within Wix Studio where you can, and should, insert alt text, complementing this with a step-by-step demonstration of the process.

Understanding Alt Text and Its Importance

Alternative text, commonly referred to as "alt text," is a concise description that provides context to images, buttons, and icons on your website. Its primary function is twofold: enhancing accessibility for users with visual impairments and contributing to your website’s search engine optimization (SEO).

For individuals using screen readers, alt text serves as a verbal description of non-text content, allowing them to understand images' context and intent. From an SEO perspective, alt text improves your website's ranking by providing search engines with a clear understanding of the images' contents, thereby enhancing your site's relevancy and visibility.

How to Insert Alt Text in Wix Studio: A Step-by-Step Guide

Our video tutorial delves into the various segments within Wix Studio where alt text can be added, ensuring that no element is left inaccessible or unoptimized. Key areas include:

  1. Image Galleries: Enhance each image in your gallery with descriptive alt text to ensure all users can grasp the visual content's essence and context.

  2. Site Icons and Logos: Adding alt text to your branding elements like logos ensures they contribute to your site’s accessibility and recognition.

  3. Background Images: Often neglected, background images also benefit from alt text, enhancing the understanding and accessibility of the site's visual context.

By following the clear, concise steps outlined in our video, you can ensure that every image on your Wix site is fully optimized for both accessibility and SEO.

Elevating Your Business with Viral Marketer LLC

Beyond the basics of alt text, Viral Marketer LLC offers a comprehensive range of services designed to elevate your business in the digital landscape. From crafting bespoke websites that cater to a variety of needs and budgets to implementing targeted social media marketing strategies and thorough management, our goal is to enhance your online presence and drive your business success.

Our expertise extends to optimizing every facet of your website, ensuring it not only ranks well in search engines but is also accessible to all users, aligning with our commitment to creating inclusive, impactful online experiences.


Implementing alt text on your website is more than an SEO tactic; it's a commitment to inclusive design and an enhanced user experience. As you follow the guidelines provided in our video, remember that you're not just optimizing for search engines; you're making your website a welcoming place for all visitors.

At Viral Marketer LLC, we pride ourselves on bridging the gap between businesses and their online potential. By partnering with us, you gain access to a team dedicated to your digital success, equipped with the tools and knowledge to bring your website to the forefront of inclusivity and innovation.


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